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Sony's Head of Worldwide Studios America says he was dancing in the aisles and high-fiving when Microsoft announced the price for the Xbox One.
"I'm not gonna lie. I remember exactly where I was," Rohde told Ars. "We were in press conference rehearsals last year. We had a feeling they were going to come in at $499, but we weren't sure. So yeah, we were dancing in the aisles and high-fiving. It was great. Anyone that came in on an interview, it didn't matter what the question was, I could always just answer it with $399. It was the answer to every question."