- Joined
- Aug 20, 2006
- Messages
- 13,000
Google announced that it would be integrating an ad blocker into Chrome to cut down on spammy or intrusive advertisements, and now, the company has revealed when it will actually go live: February 15th, 2018. It is expected to block full-page ads, ads with autoplaying sound and video, and flashing ads.
In June, we announced Chrome's plans to support the Better Ads Standards in early 2018. Violations of the Standards are reported to sites via the Ad Experience Report, and site owners can submit their site for re-review once the violations have been fixed. Starting on February 15, in line with the Coalition's guidelines, Chrome will remove all ads from sites that have a "failing" status in the Ad Experience Report for more than 30 days.
In June, we announced Chrome's plans to support the Better Ads Standards in early 2018. Violations of the Standards are reported to sites via the Ad Experience Report, and site owners can submit their site for re-review once the violations have been fixed. Starting on February 15, in line with the Coalition's guidelines, Chrome will remove all ads from sites that have a "failing" status in the Ad Experience Report for more than 30 days.