HardOCP News
[H] News
- Joined
- Dec 31, 1969
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According to this news item, Google is reportedly interested in buying DoubleClick, just to keep Microsoft from getting the company.
The Wall Street Journal reported that Google is now interested in DoubleClick. Sure, Google could build its own DoubleClick-ish network, but why not just buy it for a few billion if only to annoy Microsoft. After all, Google paid $1.65 billion for YouTube, which had nearly zilch for revenue. Google could surely pay the $2 billion DoubleClick's owners want for something that resembles a real business.