AMD going to cell phones?

Verge

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meh

Mobile gaming is limited by phones sold, you can't make a game with top end graphics, your market will be tiny. Not to mention it's basically dominated with microtransactional farming games, which rely little on graphics power. Not sure what the market will be for this. Would love it in a swtich.
 

Zarathustra[H]

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toast0

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The proposed specs don't make sense for AMD. Why would you call it a Ryzen, but it's actual 8 ARM cores of three different types? That's like calling an Atom processor a Pentium to confuse people... AMD doesn't have the market dominance to pull that kind of stunt (yet?)

Intel had put some Atom for phones chips out, and zen3 is pretty energy efficient, but I don't think it's to the point of smartphone soc ready yet. If they keep making big strides in energy efficiency, maybe.

Smashing together an ARM SoC for mobile would be a big distraction for AMD right now, and they probably wouldn't get much market share, so why?
 

Ready4Dis

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meh

Mobile gaming is limited by phones sold, you can't make a game with top end graphics, your market will be tiny. Not to mention it's basically dominated with microtransactional farming games, which rely little on graphics power. Not sure what the market will be for this. Would love it in a swtich.
Yeah, I was thinking similar that this would make sense in something more like a portable gaming system. Something like the Nvidia shield. But 3ghz arm CPU + 4x 700mhz compute units is respectable power for a small handheld!
 

Ready4Dis

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The proposed specs don't make sense for AMD. Why would you call it a Ryzen, but it's actual 8 ARM cores of three different types? That's like calling an Atom processor a Pentium to confuse people... AMD doesn't have the market dominance to pull that kind of stunt (yet?)

Intel had put some Atom for phones chips out, and zen3 is pretty energy efficient, but I don't think it's to the point of smartphone soc ready yet. If they keep making big strides in energy efficiency, maybe.

Smashing together an ARM SoC for mobile would be a big distraction for AMD right now, and they probably wouldn't get much market share, so why?
Because the AMD of 8 years ago wouldn't branch out into other fields... And they almost went under. They also had an agreement with Samsung to put their GPU in a cell phone chip... Maybe they figured they would use some of that r&d as well instead of doing all the work for Samsung only?
 

defaultluser

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When I first heard about this, I assumed they were going to pair AMD GPU with their broken Exynos processors, and try to find something cheaper than using ARM Mali.

But it looks they're abandoning their own custom core, and copying Qualcomm (use ARM CPUs, but provide everything else). Which means they will be paying AMD a premium for better GPU architecture.

Could be good, but it's going to be an expensive development. Will Samsung stick this one out for the long-run, or will this be a waste of AMD's time?

It would be nice to have more options than Qualcomm in the high-end SOC market. And now that you don't need CDMA support, it could be quit a bit cheaper for Samsung to build their own 5G SOC (and I'm betting they get others to buy it as-well, if it's cheap enough)
 
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Grimlakin

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Wasn't it announced that Samsung is in bed with Nvidia around gpu's for mobile using the tegra solution?
 

Ready4Dis

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Wasn't it announced that Samsung is in bed with Nvidia around gpu's for mobile using the tegra solution?

https://www.google.com/urlhttps://m...FjAMegQIAxAB&usg=AOvVaw2-zCJgYAfecSpou2toiash

There are other sites as well. They needed something that could compete.... While Nvidia can make fast GPUs, Samsung felt AMD could offer them the right balance of performance, price, and power draw and most importantly, they were willing to allow them to use their IP for this project. Who knows what kind of deal was struck, but AMD has a pretty good track record for integration... Heck, they even integrated their GPU on an Intel CPU.
 

travm

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Wasn't AMD working on an arm based chip before they set it aside to make ryzen?
Would make sense to at least try to get some payoff from all that r&d
 

Ready4Dis

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Almost forgot, this is going to be built on Samsung 5nm... So probably not a bad bit of testing for AMD to get as well, having some of their GPU cores built on a Samsung process.

Edit: Clarification - This is in reference to the Samsung + AMD coordination, not in reference to the one AMD is building on their own using TSMC from the original article.
 
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defaultluser

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Wasn't AMD working on an arm based chip before they set it aside to make ryzen?
Would make sense to at least try to get some payoff from all that r&d


The A1100 is the only ARM CPU AMD ever shipped, and AFAIK it didn't integrate any AMD GPU tech.

There is no wasted effort on custom ARM cores, as they would have shipped K12 GPU-less version first (like Ryzen).

The main reason they signed on to do this is because they just recently built the RDNA GPU in two consoles, and this is another chance to see how low power it can scale down. I would imagine this will soon end-up in a Zen 3 or 4 APU.
 
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defaultluser

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Almost forgot, this is going to be built on Samsung 5nm... So probably not a bad bit of testing for AMD to get as well, having some of their GPU cores built on a Samsung process.


No, it's not. They're building it on TSMC 5nm (so AMD doesn't have to port their tool or knowledge.) They may eventually move this franken chip to Samsung fabs though.

I know you people can't fucking read, but it's right there in the article! Quit making up shit on something that's already a rumor!
 
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Lakados

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meh

Mobile gaming is limited by phones sold, you can't make a game with top end graphics, your market will be tiny. Not to mention it's basically dominated with microtransactional farming games, which rely little on graphics power. Not sure what the market will be for this. Would love it in a swtich.
You have not been paying attention to many of the Asian mobile games which are pretty graphically and battery intensive, they are not at all just farming micro transaction games, it is a serious business there and there tones of titles that dont make it to north america.
 

Lakados

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Yeah, I was thinking similar that this would make sense in something more like a portable gaming system. Something like the Nvidia shield. But 3ghz arm CPU + 4x 700mhz compute units is respectable power for a small handheld!
You should look into the state of current Asian mobile games, they are both graphicall and battery intensive and not at all a bunch of farming micro transaction games.

Here's a look at some of the titles coming to North America this year.
 

Ready4Dis

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No, it's not. They're building it on TSMC 5nm (so AMD doesn't have to port their tool or knowledge.) They may eventually move this franken chip to Samsung fabs though.

I know you people can't fucking read, but it's right there in the article! Quit making up shit on something that's already a rumor!
Two different conversations, sorry. Yes, the one from AMD is build on TSMC as per the article. The one they coordinated with Samsung is being built by Samsung. Sorry for the confusion. AMD coordinated with Samsung to use their IP, I'm pretty sure it's Samsung doing the work on converting it to their fab. Which *could* be useful for AMD in the future (this was my point). The current one AMD is building is a different chip, which is supposedly being built by TSMC.
When I said "Almost forgot, this is going to be built on Samsung 5nm... So probably not a bad bit of testing for AMD to get as well, having some of their GPU cores built on a Samsung process." it was in reference to my previous post talking about Samsung + AMD partnership which is also ARM + Some sort of graphics (not sure if it's RDNA 2 or not honestly haven't dug that deep). So, it wasn't making stuff up, but I can see how you could be mislead into thinking it was about the original post. I was going to just do an edit on my other post to add it in, but someone had already posted in between so I was trying to just follow it up. I will go back and edit for clarity.

ps. Maybe next time you could try to understand what's going on instead of just throwing a fit like a little kid?
 

defaultluser

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Two different conversations, sorry. Yes, the one from AMD is build on TSMC as per the article. The one they coordinated with Samsung is being built by Samsung. Sorry for the confusion. AMD coordinated with Samsung to use their IP, I'm pretty sure it's Samsung doing the work on converting it to their fab. Which *could* be useful for AMD in the future (this was my point). The current one AMD is building is a different chip, which is supposedly being built by TSMC.
When I said "Almost forgot, this is going to be built on Samsung 5nm... So probably not a bad bit of testing for AMD to get as well, having some of their GPU cores built on a Samsung process." it was in reference to my previous post talking about Samsung + AMD partnership which is also ARM + Some sort of graphics (not sure if it's RDNA 2 or not honestly haven't dug that deep). So, it wasn't making stuff up, but I can see how you could be mislead into thinking it was about the original post. I was going to just do an edit on my other post to add it in, but someone had already posted in between so I was trying to just follow it up. I will go back and edit for clarity.

ps. Maybe next time you could try to understand what's going on instead of just throwing a fit like a little kid?


Or maybe next time you could perhaps try learning to speak in The English Language?

I'm not the one who posted in complete contusion.

If I wanted to go interpret your crazy gibberish on a daily basis , I would go to Twitter. Quit confusing what the fuck the subject of the article is, or don't be surprised when we call you out.
 

ChadD

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The proposed specs don't make sense for AMD. Why would you call it a Ryzen, but it's actual 8 ARM cores of three different types? That's like calling an Atom processor a Pentium to confuse people... AMD doesn't have the market dominance to pull that kind of stunt (yet?)

Intel had put some Atom for phones chips out, and zen3 is pretty energy efficient, but I don't think it's to the point of smartphone soc ready yet. If they keep making big strides in energy efficiency, maybe.

Smashing together an ARM SoC for mobile would be a big distraction for AMD right now, and they probably wouldn't get much market share, so why?

The first "Zen" chip design K12 was ARM ISA and x86. (2 chips not on the same chip lol) AMD shelved ARM zen to focus on core products, rather then try and invent a new server ecosystem with their limited funds. Now that Core products are hot.... it sort of makes sense to dust that work off and cash in on High end mobile parts, and potential ARM servers even. In the 3 years since 2017 when K12 was supposed to launch ARM has rolled out SVE (ScalableVector Instruction) and have been supporting all the work to include them into compilers. There would be no doubt a AMD Ryzen arm with RDNA2 would sell very well in the high end mobile market. They could also revive their ARM server chip designs... if they bake in SVE they could go after the market Fujitsu looks primed to tap into via Cray sales.

Its probably in AMDs best interest long term to produce both x86 and ARM. That was overly ambitious 3 years ago perhaps... but the issue was marketing, and software development. Not design. In 2020 and 2021 AMD is in a far different position... now that they have the funds to hire software developers and real marketing/sales departments. I won't be shocked to see AMD ARM products start rolling out for real.
 

sirmonkey1985

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When I first heard about this, I assumed they were going to pair AMD GPU with their broken Exynos processors, and try to find something cheaper than using ARM Mali.

But it looks they're abandoning their own custom core, and copying Qualcomm (use ARM CPUs, but provide everything else). Which means they will be paying AMD a premium for better GPU architecture.

Could be good, but it's going to be an expensive development. Will Samsung stick this one out for the long-run, or will this be a waste of AMD's time?

It would be nice to have more options than Qualcomm in the high-end SOC market. And now that you don't need CDMA support, it could be quit a bit cheaper for Samsung to build their own 5G SOC (and I'm betting they get others to buy it as-well, if it's cheap enough)

can't be a waste of AMD's time, they're getting paid for the license/tech. not manufacturing or development, lol. so whether samsung sticks with it doesn't matter to them, they're still getting paid.
 

Red Falcon

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If real, this actually does look really promising.

2020-06-01-image-2.png
 

Aurelius

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Most likely fake.

Remember, it's really easy to mock up text -- I'd want to see images of the chip itself, or at least something that proves it's not just someone's wish list.
 

mda

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Aren't they already?

Isn't snapdragon graphics the old mobile graphics division of AMD?

adreno being an anagram of radeon. (Don't know where I read that. On this forum perhaps?)
 

defaultluser

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Aren't they already?

Isn't snapdragon graphics the old mobile graphics division of AMD?

adreno being an anagram of radeon. (Don't know where I read that. On this forum perhaps?)


Yes, you're correct. AMD is getting back into things late, but the market has no real competition: it's just Imagination and Arm's Mali GPU and Adreno. Qualcomm just has to keep up with Apple, and they get their money

AND in 2009 didn't have enough money to keep track of multiple markets, but they can better afford it now.

https://www.qualcomm.com/news/relea...s-handheld-graphics-and-multimedia-assets-amd

That is why I say this partnership makes sense: if all you're selling is your own SoC (like Nvidia), you're going to get priced out of the market by cheaper/better-focused implementations (you're forced to build your own market). But if you let a big chip maker like Samsung absorb the dev costs, and bring with them a guaranteed market, suddenly there's a purpose to licensing a custom GPU to phones.

I'ts not as big a market as self-driving cars, but it may open the door for crushing the last vestiges of Imagination tech, and give Qualcomm serious competition.
 
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harmattan

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I'd say pushing the graphical capabilities in the mobile space is a positive, but the actual state of mobile gaming is a general shit-show at present. Apps need to cater to the lowest denominator/device, and there's no real push to allow games to scale per the device's capabilities. Worse, the games high-profile games are largely driven be monetization, data tracking and microtransactions.

I recently picked up an Asus Rog Phone 2. It's a great device and supposedly provides the best experience out there (heavy as a brick, but that's neither here nor there). After installing and really trying to give about 20 of the "best" mobile games a go, my conclusion is mobile gaming is a bit of a joke at present. There are a few games that are "trying" to be good and are unique e.g. Moonshades, Alien: Blackout, Human Resources Machine, but I've found most of the quality games are classic PC ports e.g. Bard's Tale, Gabriel Knight. Most of the title, however, are just monetized garbage.

Oh, and Elder Scrolls: Blades is garbage. It in no way looks as good as those videos and is unarguably a stealth pay-to-play game, and sends a mess of your Google profile data back to Bethesda who sells it to God knows who.
 

Ready4Dis

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I'd say pushing the graphical capabilities in the mobile space is a positive, but the actual state of mobile gaming is a general shit-show at present. Apps need to cater to the lowest denominator/device, and there's no real push to allow games to scale per the device's capabilities. Worse, the games high-profile games are largely driven be monetization, data tracking and microtransactions.

I recently picked up an Asus Rog Phone 2. It's a great device and supposedly provides the best experience out there (heavy as a brick, but that's neither here nor there). After installing and really trying to give about 20 of the "best" mobile games a go, my conclusion is mobile gaming is a bit of a joke at present. There are a few games that are "trying" to be good and are unique e.g. Moonshades, Alien: Blackout, Human Resources Machine, but I've found most of the quality games are classic PC ports e.g. Bard's Tale, Gabriel Knight. Most of the title, however, are just monetized garbage.

Oh, and Elder Scrolls: Blades is garbage. It in no way looks as good as those videos and is unarguably a stealth pay-to-play game, and sends a mess of your Google profile data back to Bethesda who sells it to God knows who.
Yeah, and the shit show is coming more and more to your desktop too. At least they still have quality settings, but microtransactions are only going to get worse. Why sell a game for $60 when I can sell it for $60 + sell extra DLC for another $100!!! Then I can make it damn near impossible to be competitive unless you pony up.
 

Marees

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When I first heard about this, I assumed they were going to pair AMD GPU with their broken Exynos processors, and try to find something cheaper than using ARM Mali.

But it looks they're abandoning their own custom core, and copying Qualcomm (use ARM CPUs, but provide everything else). Which means they will be paying AMD a premium for better GPU architecture.

Could be good, but it's going to be an expensive development. Will Samsung stick this one out for the long-run, or will this be a waste of AMD's time?

It would be nice to have more options than Qualcomm in the high-end SOC market. And now that you don't need CDMA support, it could be quit a bit cheaper for Samsung to build their own 5G SOC (and I'm betting they get others to buy it as-well, if it's cheap enough)

Samsung confirms phones with RDNA graphics are in the pipeline

https://www.thefpsreview.com/2021/0...obile-processor-will-feature-an-amd-rdna-gpu/

The news was shared during today’s Exynos 2100 event by President & GM of the System LSI Business division, Dr. Inyup Kang, who teased that the next Exynos SoC should be particularly impressive in the graphics department.

“We unveiled our most advanced mobile processor yet. It’s going to create premium mobile computing experiences. And we won’t stop here. We are working together with AMD, and we’ll have a next-generation mobile GPU in the next flagship product. That’s our mission.”
 

defaultluser

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Samsung confirms phones with RDNA graphics are in the pipeline

https://www.thefpsreview.com/2021/0...obile-processor-will-feature-an-amd-rdna-gpu/

The news was shared during today’s Exynos 2100 event by President & GM of the System LSI Business division, Dr. Inyup Kang, who teased that the next Exynos SoC should be particularly impressive in the graphics department.
Well yes, but back in June I could never have imagined that NVIDIA would have bought ARM, and is offering their GPUs for incense

.
https://arstechnica.com/gadgets/202...-says-arm-will-keep-a-neutral-business-model/

Now, suddenly a "one-horse-town" market is freshly-invaded by by two impressive GPU makers (so this Samsung deal could dry-up shortly, f NVIDIA rolls-out the full Ampere red carpet)
 
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