AMD/ATI interview (Developer Relations)

I love it when Huddy takes jabs at nvidia. Honestly, I definitely agree with his perspective.

However I wonder if AMD would say the same things if it were in a position of market dominance. NVIDIA might be playing dirty, but they have the market share to do that. They can push physx and other less-than-open standards because developers know there will still be enough nvidia hardware to make it worthwhile. If AMD tried to promote an AMD-only-ever feature, I think developers would be a lot more skeptical.

As for DX11... you could argue that it's an AMD-only feature right now and that developers would be "locking out" nvidia (at least for the next couple months) but keep in mind that code written for DX11 will run on DX10, just without dx11-specific features. This is not nearly as much of an issue as having to write two separate code-paths.
 
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