According to reports, Amazon is developing its own game streaming service. Amazon will be competing directly with Google, NVIDIA, Sony, Electronic Arts, and Microsoft who are all developing or have already launched similar services. Amazon Web Services (AWS) is the largest cloud computing services provider in the world. Game streaming services typically require that customers have access to a broadband internet connection which will be a challenge for many potential customers in rural areas. It makes sense for Amazon to enter this arena, as it's the largest provider of cloud computing services on the planet -- ahead of Google and Microsoft by a long shot -- and can therefore easily build out the necessary infrastructure to support a demanding game streaming service for users around the world.