a bit more than one year later, can see if that very explosive headline ended up being true by now... (of course not)
https://institute.bankofamerica.com/economic-insights/consumer-subscription-spending.html
Subscriptions are growing faster than overall spending (in 2026...), powered by younger consumers, streaming and the rise of AI.
https://institute.bankofamerica.com/economic-insights/consumer-subscription-spending.html
Subscriptions are growing faster than overall spending (in 2026...), powered by younger consumers, streaming and the rise of AI.
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