Let’s Get Small

FrgMstr

Just Plain Mean
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May 18, 1997
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As many of you know, the once-great-big Cebit show is underway this week in Hannover, Germany. The Europress is reporting the show has been cut down significantly in size and scope, but it is all just the organizers making it a better show to compete with CES. Do you smell Comdex?

The strategy means the former emphasis on consumer technologies has been pared down and many of the stunts and launches of such products have been bumped to the weekend. The organisers of Cebit have decided to re-configure the show in an attempt to distinguish it from other competing events such as CES, the Mobile World Congress and IFA.
 
I think all shows including the likes of CES and E3 have been or going to be cut down in scale. This will to ensure the focus at each of these respected shows – we hope. But isn’t it fun to see all those elaborate booths on every corner? :)
 
This is a long time coming. The only industry show that should be big and eleborate is the Porn Convention in Las Vegas :)
 
It could also be a sign that their isnt that much "ooh look at that" tech anymore. And without that much impressive tech they decided to call it "scaling down" instead of "companies dont have that much eye popping tech to show off." We just aren't as amazed by new tech as we used to be.Most attendees at them shows was mostly press and reps already anyways.
 
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