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A lawsuit filed in federal court today accuses Google of deceiving its customers by making them pay for ads they didnt ask for. Making matters worse, the lawsuit alleges there is no way to opt out of this practice.
When customers do not bid for ads on third-party sites, Google places ads there anyway and automatically charges customers the amount they specified for ads on Google.com, the lawsuit says. "Google does not inform its advertisers that if they leave the content bid CPC (cost per click) input blank, Google will use the advertiser's CPC bid for clicks occurring on the content network," the lawsuit says. There is no option to opt out of content ads during the process, according to the document.