ASUS ROG Ranks No. 1 in Gaming Laptops with 40% Global Market Share

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ASUS today announced that it has solidified its position as the number one gaming laptop brand worldwide, according to sales data compiled by GfK Group, an independent market research company. For the second consecutive year, ASUS gaming laptops with NVIDIA® GeForce® GTX Series graphics cards have the largest global market share based on unit sales. In separate research, gaming research firm Newzoo found that ASUS is the top PC gaming brand in the US market.

For the second year in a row, ASUS gaming laptops with NVIDIA GeForce GTX Series graphics cards topped the global sales market, according to established market research firm GfK Group. GfK Group’s data for the NVIDIA GeForce GTX-powered laptop segment shows that the global market share for ASUS gaming laptops was 40% based on sales from January-June 2016, which equals the 40% share the company recorded in the same time period last year. This figure is more than the combined share (36%) of its three major competitors, with the closest competitor only registering a 13% market share. ASUS gained considerable growth in the Middle East, Turkey and Africa (META) and Asia-Pacific (APAC) markets, with a 43% and 36% market share respectively. Market share figures for both these markets have increased by five percentage points compared to the same period last year.
 
Beacause they have 40%they are the best? I beg to differ. There are far far far far far better machines out there than Asus... think sager bases.
 
Beacause they have 40%they are the best? I beg to differ. There are far far far far far better machines out there than Asus... think sager bases.

When it says it's tops, it means market share... which, unfortunately, is the only thing most Windows PC brands care about.

As it stands, this is a bit of cherry-picking: we're the most popular in a relatively small category! Yeah, and Apple dominates the all-in-one desktop field, but you don't see it bragging about that (not that it has to, it's practically the ambassador for that space). ASUS, let us know when you're making huge gains in overall PC market share, and not because the market is shrinking. There's not much pride to becoming captain right when the ship is sinking.
 
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