I can't imagine anyone would argue that AMD paid a premium for ATI.
However, remember that the enthusiast market, for all of our bluster, is a miniscule part of the picture.
The console world is good for ATI, and in the mainstream PC market, ATI/AMD should be able to pull some market share from Intel integrated GPUs with the new hybrid crossfire technology.
[H]'s review of hybrid crossfire was very positive and allowed current games to be played at acceptable detail levels on "mom and pop" hardware. With stability and no special game drivers/profiles.
I'm not a fan of any manufacturer, today I'd prob buy a q6600 and a 8800gt, next quarter I might buy a phenom and hybrid xfire system, because it would be a great value for an occasional gamer.
However, remember that the enthusiast market, for all of our bluster, is a miniscule part of the picture.
The console world is good for ATI, and in the mainstream PC market, ATI/AMD should be able to pull some market share from Intel integrated GPUs with the new hybrid crossfire technology.
[H]'s review of hybrid crossfire was very positive and allowed current games to be played at acceptable detail levels on "mom and pop" hardware. With stability and no special game drivers/profiles.
I'm not a fan of any manufacturer, today I'd prob buy a q6600 and a 8800gt, next quarter I might buy a phenom and hybrid xfire system, because it would be a great value for an occasional gamer.