Digitimes Takes Notice of NVIDIA GPP

FrgMstr

FrgMstr

Just Plain Mean
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Digitimes is confirming much of what we have had to say about GPP and it impact consumer choices when it comes to buying an AMD graphics card, and possibly Intel/AMD KabyLake-G parts in "gaming" notebooks. Sadly, NVIDIA has moved on from the GPP story...except in executing it. "Shot with Geforce?" No, more like "Executed with NVIDIA GPP."


The program will pose little impact on China's gaming equipment makers including Colorful and Zotac, as they all adopt Nvidia's GPUs for their devices. But Taiwan's Asustek, Gigabyte and MSI are caught in a dilemma over the development and shipment of new gaming models, as they have also long sustained partnerships with AMD.
 
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Someone at AMD didn't get the memo. :ROFLMAO:
 
Rvenger said:
Looks like AMD will just get its own new gaming brand under MSI, Gigabyte and Asus actually costing more for the AIB in the long haul. In the end Nvidia will screw them.
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not that simple, if nvidia wanted transparency and choices for consumers, they would have asked the AIBs to create a new exclusive nvidia brand, but instead they want the existing brands to hurt AMD sales and shipping units.
why would AMD be the one to get a new branding ? sub par engineering cooling, and marketing, beside AMD played a part in creating current ROG branding as did Intel, why should it be Nvidia that takes it all.
it's BS, i am of those who will never buy these AIBs products again, and i have an asus monitor, and ROG mobo, and was thinking of buying an asus laptop, i spend about 3k to 4k€ on asus products over the years, if some gamers really follow up on their boycott, it could end up a great lesson for these manufacturers.
 
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I've been avoiding AsRock products, as I have felt they are a tier lower than the big names. May be time to change that practice, as they will be one of the few actively developing AMD graphics cards.
 
jardows said:
I've been avoiding AsRock products, as I have felt they are a tier lower than the big names. May be time to change that practice, as they will be one of the few actively developing AMD graphics cards.
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I have a long history with Asrock, and strangely they're are the only MB manufacturer who haven't let me down yet. None of their boards failed, and every time I felt I got exactly what I paid for if not more. Even with one of their Frankenstein monsters that was a DDR+DDR2 and AGP+PCIE board.
They were surely lower tier back then, but nowadays I think they are no worse than Gigabyte or MSI, or actually they might even be better.
 
M76 said:
I think they are no worse than Gigabyte or MSI, or actually they might even be better.
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My testing and experience does not come close to that opinion. That said, I have not touched an AsRock product in about a year or so.
 
M76 said:
Maybe I just got lucky with asrock and really unlucky with MSI/Gigabyte. But this is not in the past year, this experience goes back to the days of conroe and up till broadwell which is my most recent build.
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In my limited experience asrock as been really good to me over the years (3 MBs). MSI I only tried twice and ended up with a MB I didnt like a video card I had to return (both a long time ago). The one time I tried a Gigabytes MB it wasn't bad per say but wasnt great either.
 
jardows said:
At least I still have Powercolor, XFX and Sapphire as AsRock alternatives then!

Quite frankly, it surprises me that companies a large as Asus, Gigabyte, and MSI are caving to NVIDIA's pressure. Those three alone, if they all refused to sign on the the GPP, would render the program dead.
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AsRock is owned by ASUS. I think they're going to shove AMD stuff to AsRock and keep ASUS for NVIDIA, taking the shitty GPP and making it even worse.
 
rgMekanic said:
AsRock is owned by ASUS. I think they're going to shove AMD stuff to AsRock and keep ASUS for NVIDIA, taking the shitty GPP and making it even worse.
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Asrock is no longer owned by Asus. They were spun off and are owned by Pegatron Corp.
 
jardows said:
At least I still have Powercolor, XFX and Sapphire as AsRock alternatives then!

Quite frankly, it surprises me that companies a large as Asus, Gigabyte, and MSI are caving to NVIDIA's pressure. Those three alone, if they all refused to sign on the the GPP, would render the program dead.
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They will be fulfilling more orders so likely they will step up their game next generation.
 
Shadowed said:
ASRock and Kia have come a long way.
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Maybe so but no one looking to drop $60k+ on a car are not going to be looking at a Kia because they came out with a $60k car. People that spend that kind of money care about their appearance and would be laughed for paying $60k for a Kia.
 
jardows said:
Quite frankly, it surprises me that companies a large as Asus, Gigabyte, and MSI are caving to NVIDIA's pressure. Those three alone, if they all refused to sign on the the GPP, would render the program dead.
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all they would need to do is turn one to their side, then greed and basic survival would bring the others.

would be interesting to see what nvidia offered up to them to get them to agree. WHO caved first
 
cageymaru said:
It's the truth. I find it funny how those companies hired marketing teams, spend oodles of money building their brands to finally get access to the best spots on the sales aisle and then gave it all away to Nvidia.
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No, they didn't give it all away. They only gave away roughly 14% of it, the 14% that was AMD's market share of the Discrete GPU market.

When breaking down the numbers, it looks like AMD won this quarter big time with a market share increase of 8.1%. At the same time, NVIDIA decreased -6% while Intel decreased -2%. The current market share looks like the following:

  • AMD @ 14.2% (versus 13.0% Last Quarter)
  • NVIDIA @ 18.4% (versus 19.3% Last Quarter)
  • Intel @ 67.4% (versus 67.8% Last Quarter)
AMD was the main benefactor of the total mining hardware sales of $776 million as reported in the article.
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https://wccftech.com/amd-nvidia-intel-q4-2017-gpu-market-share/

Interesting how the high end discrete GPU market calls gaming video cards, "mining hardware".
 
lcpiper said:
No, they didn't give it all away. They only gave away roughly 14% of it, the 14% that was AMD's market share of the Discrete GPU market.


https://wccftech.com/amd-nvidia-intel-q4-2017-gpu-market-share/

Interesting how the high end discrete GPU market calls gaming video cards, "mining hardware".
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Your math is a little off AMD is at 14.2% and Nvidia is at 18.4% which would put it at about a 60 to 40 split of the market with a few % using apu's. So yes those companies did give away quite a bit to Nvidia.
 
Knowing how air-tight some of the big company's legal teams can make some deals I find this thought doubtful but I wonder if the 'partners' would somehow be able, as a whole(class-action anyone?) to hold NV accountable for anything? Say discovered faulty hardware designs, failed promised delivery dates/volumes, etc, misrepresented components. Things to make you go hhmmm. . . .
 
I'm glad that this story continues to peek....and....peak.

This (along with the GTX 970 BS, and 1060 3GB BS) made me sell my 1080Ti. I have a Vega 56 chugging along nicely under water, and an RX 580 8GB as well, so I couldn't care less. I mostly game at 1080p on one box, and 1440p on the other, so I don't feel like I lost anything in terms of performance even at high settings.

I won't say I'm DONE with nVidia, but I'm not too hot on them any more for the time being. I get that this is business, but this is shoddy business.

Who knows, maybe this means that XFX, Sapphire, Powercolor/TUL and now Asrock will have more AMD GPUs to sell to ..... miners.

I also think that most of us will carry the costs in the "new gaming or whatever" lines that MSI, Gigabyte and Asus will have to create due to nVidia being selfish as well as big fat stupid-heads.
 
Gideon said:
Your math is a little off AMD is at 14.2% and Nvidia is at 18.4% which would put it at about a 60 to 40 split of the market with a few % using apu's. So yes those companies did give away quite a bit to Nvidia.
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No no no, Intel holds the other roughly 70% of that market which it completely dominates. It's the leftovers that NVidia and AMD are scraping over.

I did source my comment right? I link to it in my post.
 
lcpiper said:
No no no, Intel holds the other roughly 70% of that market which it completely dominates. It's the leftovers that NVidia and AMD are scraping over.

I did source my comment right? I link to it in my post.
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No you said discrete which has nothing from Intel. See here is what you said, "No, they didn't give it all away. They only gave away roughly 14% of it, the 14% that was AMD's market share of the Discrete GPU market." Intel is integrated or apu only which is another market in it's own.
 
Gideon said:
No you said discrete which has nothing from Intel. See here is what you said, "No, they didn't give it all away. They only gave away roughly 14% of it, the 14% that was AMD's market share of the Discrete GPU market." Intel is integrated or apu only which is another market in it's own.
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If you don't click that fucking link, then I don't want to hear it.

I'm just quoting others so figure it out.

HINT: Not all "discrete" GPUs are gaming cards.
 
lcpiper said:
If you don't click that fucking link, then I don't want to hear it.

I'm just quoting others so figure it out.

HINT: Not all "discrete" GPUs are gaming cards.
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Then show me a link to a discrete Intel video card.
 
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Gideon said:
Thats a compute card not a video card and yes they are expensive.
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You buy a video card for your sub $2,000 desktop computer, but where you are putting a card that does;



into your $12,000 server with a $2,500 warranty, you call it a;
The Intel® Visual Compute Accelerator brings 4K Ultra High Definition (UHD) media processing capabilities to Intel® Xeon® processor E5 platforms. The Intel® Visual Compute Accelerator card integrates three Intel® Xeon® E3 processors with Intel® IrisTM Pro graphics and Intel® Media Server Studio-enabled
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I suppose you think it doesn't have a GPU in it?
 
lcpiper said:
You buy a video card for your sub $2,000 desktop computer, but where you are putting a card that does;



into your $12,000 server with a $2,500 warranty, you call it a;


I suppose you think it doesn't have a GPU in it?
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So just to be clear you think that Intel is 70% of the market selling these type of cards? I think it's far more likely they are counting laptop integrated gpu's where Intel actually dominates
 
Gideon said:
So just to be clear you think that Intel is 70% of the market selling these type of cards? I think it's far more likely they are counting laptop integrated gpu's where Intel actually dominates
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I'm just pointing to the report and the way it's worded. That's why I was rather insistent that you put less emphasis on what I said personally and more on the report itself.

Now if you have information, say, more accurately stated that shows it different, by all means, show it. Nobody here is going to accuse me of being to big to eat crow when I am wrong.

I linked the article with the numbers and posted my take on it. Thing is, there are a hell of a lot of servers running out there. They certainly don't all need graphics cards like this one, but many do. And servers that are hosting applications as a service that are graphics intensive, say like AutoCAD Online, are going to have some beefy cards backing it up. One business like this could easily have 100 servers with cards like this or NVidia or AMD cards instead. That adds up to a lot of PC gamers in comparison.

But if you are going to prove it wrong, you'll either need a better written article to the contrary, or you'll have to do some real legwork if you care enough to do so.

Now your opinion is a different thing entirely. You can have it any way you want and you don't have to even justify that. I have no problem allowing others to have an opinion, I have my own, and I dare say I'd be lying if I said all my opinions were based on solid facts (y)
 
I wonder why Nvidia doesn't want to talk about GPP now, they seemed so excited about it in their original blog post.
 
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