ATi's High Risk Strategy

[^eMpTy^]

Inquirer Article

Just read this at the Inq, and I've been thinking the same thing for quite some time. It seems to me that ATi's strategy as of late has been to develop cores on the fastest possible process and to offset the riskiness/low yields of the process by disabling some pipelines to get yields up.

This is what the Inq says they are doing with R520, and I think this is what they did as well. If true, it would totally explain the x800xtpe supply problems. And it would explain the existence of cards like the x850pro.

So I'm trying to think if this is a good strategy or not. What if nVidia pulls out all the stops with G70 (like they did with the 6800s) and ATi is forced to enabled all 32 pipes to compete? Will we see another high-end chip shortage from ATi?

Given that few people need that much horsepower, does it even matter?

So what do you guys think of this strategy? Good idea? Bad idea? Too aggressive?

I'm honestly not sure what I think about it...as long as they can avoid any more x800xtpe debacles...it's not necessarily a bad idea...just risky...

 

[Dr. X]

My god was that article painful to get through.

 

[trinibwoy]

So what do you guys think of this strategy? Good idea? Bad idea? Too aggressive?

I'll have the right answer for you this time next year

 

[Chix4mat]

It's like they throw the article through a bablefish translator to another language, and then back to English. =/

 

[^eMpTy^]

It's like they throw the article through a bablefish translator to another language, and then back to English. =/

haha...I didn't even notice...I've gotten used to reading their gibberish...

 

[ZenOps]

Technobabble engrish