HTC has devised a new system where companies can place advertising in VR applications and then HTC can track your interest in the advertisement. If your gaze leaves the advertisement such as you intentionally looking away, the advertiser doesn't have to pay for the placement. There are quite a...
Valve is adding SMI eye-tracking tech to the OpenVR Platform and will be demoing the technology at GDC with an upgraded HTC Vive . The SMI eye-tracking technology allows for intuitive gesture-free navigation and more responsive avatars. There is also technology from the Japanese company Fove...