First check your coupons to see if you have a 20% or whatever coupon to make the deal sweeter. I believe that they normally go for $399. These are brand new according to the listing. ;)
NewEgg EBAY has PS4 PlayStation VR - Standalone for $299...
Sources: The Upgraded PlayStation 4 is Codenamed NEO, Contains Upgraded CPU, GPU, RAM
Sources: The Upgraded PlayStation 4 is Codenamed NEO, Contains Upgraded CPU, GPU, RAM
Polygon article.
Report: Upgraded PlayStation 4 codenamed 'Neo,' includes upgraded GPU and processor