Representing another win in the fight against paid reviews, a recent report claims that a German court upheld an Amazon case against undisclosed, paid reviews on their site. The provider supposedly offered 3rd party Amazon sellers positive reviews in exchange for some sort of compensation, such...
Yesterday, the U.S. Federal Trade Commission announced what it says is "its first case challenging a marketer's use of fake paid reviews on an independent retail website." The FTC claims that Cure Encapsulations, Inc. paid third party reviewers to write and post fake reviews on Amazon, and that...
Scammers in China will do anything to move up the list of bestsellers on Amazon. They will attack other sellers on the eCommerce site with fake reviews by purchasing the competitor's products and then returning them with complaints. This will kill sales for weeks until Amazon realizes what is...