HardOCP News
[H] News
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- Dec 31, 1969
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YouTube Kids is being investigated for "deceptively targeting toddlers with ads?" Isn't that supposed to be a big no-no?
Their complaint accuses YouTube Kids of mixing commercial content with children's video programming using practices banned on broadcast and cable television by another agency, the Federal Communications Commission. Those restrictions -- such as banning children's TV hosts or cartoon characters from hawking products during a show -- emerged in the 1970s in response to research showing young children have not developed the cognitive skills to resist advertising or understand they are being targeted.