I have a feeling this is going to eventually end up going to court. What do you think? Will the courts rule in favor of the game companies or the YouTubers?
YouTubers can apply to the Nintendo Creators Program and if an approved channel's video contains footage from a list of approved games, the revenue is split between the two parties – 40 per cent for Nintendo and 60 per cent for the creator. If Nintendo chooses not to approve a video, then it can claim 100 per cent of the ad revenue.