monkeymagick
[H]News
- Joined
- Jun 22, 2008
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- 480
In a Reuters/Ipsos poll, it seems that about 21 percent of 18-24 year olds are too cheap to pay for their own streaming video account (warning auto-start video), but then again college tuition is on the rise. Millennials are mooching as well with about 15 percent sharing their accounts. Amid mounting pressure from investors, major streaming services such as Netflix and Hulu are taking note of the password-sharing. Analysts are estimating of a potential loss of $550 million in revenue in 2019 due to sharing accounts except that doesn't necessarily mean people will pay for their own accounts. For now, a few services including HBO Go are encouraging sharing and currently offer free services to about 100 U.S. colleges and universities in hopes that the users will enjoy the service enough to pay for it in the future like the old drug dealer tactic of offering "the first hit for free."
Does the statistic take into account the independent variable of "Netflix and chill?"
"I feel like since we are family, it's OK," said the 22-year-old Bradshaw, who estimates she watches four hours of shows on weeknights and 10 hours a day on weekends.
If companies cracked down on password sharing, Bradshaw said she would be willing to pay for her own Netflix subscription but is not sure about Hulu, which is owned by several media companies. "I binge a lot of shows on Netflix. I don't think I could do without it," she said.
Does the statistic take into account the independent variable of "Netflix and chill?"
"I feel like since we are family, it's OK," said the 22-year-old Bradshaw, who estimates she watches four hours of shows on weeknights and 10 hours a day on weekends.
If companies cracked down on password sharing, Bradshaw said she would be willing to pay for her own Netflix subscription but is not sure about Hulu, which is owned by several media companies. "I binge a lot of shows on Netflix. I don't think I could do without it," she said.