This issue is completely different. In the case your presenting, the consumer can do research before hand by looking at reviews to evaluate price/performance.
In this case of this runt frame issue, they could not do research until recently. If it was a minor issue effecting a single game it would not be a big issue. However it affects a decent amount of games(half in the review I showed).
Your idea in your title is short sighted. AMD pricing is particularly low this generation and honestly this division is making very little money for their revenue. E.g they made 22 million last quarter and 18 million the quarter before that off of 326 million revenue and 342 million revenue. What is causing AMD to make this little money, is a combination of the pricing and the gaming evolved program. Forcing other companies make just as little money, would simply be tyrannical.
AMD cards have to be priced lower at the moment because they are the lesser brand and have to be priced lower to sell because of public perception. Having lower pricing allows their products to sell, albeit at lesser margins.
Your idea if implemented would hurt AMD far more than hurt Nvidia.
If the big dogs were forced to price their products in line with AMD or be charged, AMD would be gone in less than a year. E.g If intel started pricing their superior products to match AMD CPUs, AMD CPU division would be toast.
Although a slower death, Nvidia pricing their cards(while offering similar bundles to AMD) would really kill AMD sales. One of the biggest reasons people buy AMD cards right now is value, remove that from the equation and AMD graphics division dies a slow death.
For AMD sake, Nvidia pricing their cards high makes them easier to look like a value card(which appeals to alot of consumers). Pricing their cards high and losing price/performance advantage caused a disaster in sales to happen like what happened to the 7970 sales after the gtx 680 came out. AMD cannot price itself as the premium product right now. It was only after there was a massive price drop and the gaming bundles were attached and the performance drivers were added did sales pick up.
I think it was a mistake to removed the ATI name and put it under the AMD banner for AMD's videocards. Nvidia is accepted as the premium brand and thus people will pay a premium for it. People I have talked to that are not into computers as much, regarded AMD CPU's as junk. AMD budget reputation likely carried itself into the videocard world.
In this case of this runt frame issue, they could not do research until recently. If it was a minor issue effecting a single game it would not be a big issue. However it affects a decent amount of games(half in the review I showed).
Your idea in your title is short sighted. AMD pricing is particularly low this generation and honestly this division is making very little money for their revenue. E.g they made 22 million last quarter and 18 million the quarter before that off of 326 million revenue and 342 million revenue. What is causing AMD to make this little money, is a combination of the pricing and the gaming evolved program. Forcing other companies make just as little money, would simply be tyrannical.
AMD cards have to be priced lower at the moment because they are the lesser brand and have to be priced lower to sell because of public perception. Having lower pricing allows their products to sell, albeit at lesser margins.
Your idea if implemented would hurt AMD far more than hurt Nvidia.
If the big dogs were forced to price their products in line with AMD or be charged, AMD would be gone in less than a year. E.g If intel started pricing their superior products to match AMD CPUs, AMD CPU division would be toast.
Although a slower death, Nvidia pricing their cards(while offering similar bundles to AMD) would really kill AMD sales. One of the biggest reasons people buy AMD cards right now is value, remove that from the equation and AMD graphics division dies a slow death.
For AMD sake, Nvidia pricing their cards high makes them easier to look like a value card(which appeals to alot of consumers). Pricing their cards high and losing price/performance advantage caused a disaster in sales to happen like what happened to the 7970 sales after the gtx 680 came out. AMD cannot price itself as the premium product right now. It was only after there was a massive price drop and the gaming bundles were attached and the performance drivers were added did sales pick up.
I think it was a mistake to removed the ATI name and put it under the AMD banner for AMD's videocards. Nvidia is accepted as the premium brand and thus people will pay a premium for it. People I have talked to that are not into computers as much, regarded AMD CPU's as junk. AMD budget reputation likely carried itself into the videocard world.