First impressions for me: I love the gold/black of the Xs and Max. So pretty. the adjustable f-stop for portraits is slick. I knew before they even said anything the Xs and Max would be out of any budget I would have. The colors of the Xr are nice and look so much better than the 5c of 5 years ago. It looked like there was no 3d Touch on the Xr? Would pretty much be the perfect phone for me. Disappointingly still too much money. I will just have to keep my 6S Plus until next year it seems. Then the 8 will be low enough for me to get.