This is going to be BFG all over again isn't it?
This is why I've always gone with them, it's a no brainer. Never had to RMA a video card or a PSU of theirs (and haven't had any of my old ones fail, I'd have heard about it), but my case did come with some fucked up parts when I originally got it (Cracked top and front grills and my retainer clips retainer clips never latched) due to shipping (there was box damage). Registered with EVGA, took pics, and sent the RMA in same day I received the case. Process was simple, and I had replacement parts tracking numbers next day for 2 day shipping if I recall correctly:It's not surprising when they have had the best customer service in the business.
I'm afraid you may be right here. I would hate to see it, but it's trending in that direction. I'm glad EVGA took a stand against Nvidia regardless whatever happens from here.So yes, I think EVGA will see a gradual decline into obscurity before going under. Considering they were one of, if not the most popular in the US market this is certainly an interesting decision.
Probably. At the rate the Founders Edition cards are improving, it's going to be near impossible for AIBs to compete in price per perf. 4090 FE $1500 vs FTW3 Ultra $1800 with nearly identical performance and most of the margins still goes to Nvidia. haha brutalI do wonder long term how this will develop. Is Nvidia looking to phase out AIBs? Apparently Best Buy still has or recently had Founders Edition cards. I recall they were originally supposed to be limited production runs back in the RTX 2****s, but it seems like that isn't the case anymore.
I definitely was thinking this, but I didn't want to say anything. Now that Nvidia has dipped their toes into this arena and learned that they can make A TON more money manufacturing the cards themselves, they might be thinking about axing the AIBs and taking on all production responsibilities themselves. AIBs can't compete with Nvidia when Nvidia is making money on every chip they sell to the AIBs and ALSO make Founders Edition cards where the margins are an order of magnitude higher, even when sold at a lower price. It's nearly impossible.I do wonder long term how this will develop. Is Nvidia looking to phase out AIBs? Apparently Best Buy still has or recently had Founders Edition cards. I recall they were originally supposed to be limited production runs back in the RTX 2****s, but it seems like that isn't the case anymore.
I'm afraid you may be right here. I would hate to see it, but it's trending in that direction. I'm glad EVGA took a stand against Nvidia regardless whatever happens from here.
They aren't going bankrupt. That's why they could do this. My guess - The CEO is just slowly sunsetting the company, and will let it end a good life. He's not stupid. He is aware of the current economics & geopolitics going on that is likely going to crush this industry by the end of the decade anyways. There isn't a better time to get out.the fact that they took this stand against Nvidia's business practices at the risk of going bankrupt should be a big part of their enduring legacy...
If AMD would allow very custom designed cards without the senseless restrictions that Nvidia imposes, prices for custom cards not restricted, make it fun for EVGA and users, keep them much more in the loop -> not hide pricing and give them discounts for volume shipments etc. EVGA would be a great brand name for AMD and put back some fun as well. An unrestricted Kingpin designed 7900XT or maybe the dual GCD version extreme that wastes Nvidia would be rather fitting in the end .
If AMD would allow very custom designed cards without the senseless restrictions that Nvidia imposes, prices for custom cards not restricted,
true, there is likely some harsh economic times ahead.They aren't going bankrupt. That's why they could do this. My guess - The CEO is just slowly sunsetting the company, and will let it end a good life. He's not stupid. He is aware of the current economics & geopolitics going on that is likely going to crush this industry by the end of the decade anyways. There isn't a better time to get out.
This is sound logic. Do you think that once the market stabilizes (if it stabilizes) and the glut of GPU's are not an issue eVGA has plans to look at returning to their partnership with NVidia?Sounds like the CEO of EVGA made a very sound business decision. The upcoming tsunami from inflation, recession or worst combined with a glut of used video cards hitting the market. No business, even Nvidia will be able to predict supply chain costs, market conditions for adequate profit. EVGA without adequate information or withheld critical data points have no real choice but to pull out.
As for AMD and particularly Intel, lol -> Intel has zero market presence on discrete and current GPU. I hope EVGA does not waste time with that black hole unless Intel really really makes it worth it. As for AMD which has 20% roughly of the GPU discrete market -> 1/5 so to speak -> Does not sound like too much of an opportunity. Now AMD or AMD AIBs giving jobs to EVGA GPU bunch may be the best chance for the employees. Next generation of GPUs is coming into a very different market condition, maybe no one is going to make much money from it or just plain loose.
Now if EVGA really is planning to keep most of their employees, that indicate to me there are other internal plans not yet revealed. The insistence it seems over and over again employees will be moved around tells me EVGA does have plans and not just laying down. Partnership with someone else? Like Corsair?
This is going to be BFG all over again isn't it?
I'm actually more confident in the company's survival with EVGA strictly winding down the GPU business and their plan not including selling 2x as many PSUs and 5x as many mobos to make up for it. Had they depended on making up lost revenue in other areas, the company would have been doomed for sure.another BFG. yuck. I don't see how they will continue to exist as a company after this?
Certainly all of AMD's GPU production for the foreseeable future is allocated to existing AIBs already.This type of exit announcement opens the door for AMD to offer them a sweatheart deal
You mean if by next week, Intel is still in the consumer discrete GPU business...Less likely but still possible is that Intel offers special terms to EVGA.
Official news next week.
Is it likely that remaining AIBs would increase their MSRP because of this?
Let me break this down so you understand what's going on here. EVGA and pretty much all AIB's are responsible for the current GPU market situation due to greed. The PC gaming market is gonna hurt for many years due to this. EVGA isn't leaving because of Nvidia, but because the GPU market has no place else to go but down. They could go with AMD or with Intel, but they would rather step out of the market because they know that prices of GPU's have to go down dramatically to even get decent GPU sales. Of course they have low margins because Nvidia won't lower prices. Nvidia also owns the overwhelming majority of the GPU market, so going with AMD or Intel won't be profitable.No company in the GPU biz had the rep EVGA did. Easily the best customer service in the industry. The air is salty around here.