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Discussion in 'HardForum Tech News' started by cageymaru, Feb 5, 2019.
True, for a quarter or two. But long term this stuff can catch up
They haven't been good since they were the Cube, the Sphere and the Tetrahedron!
Dear EA it might be a good time to ditch Origin and you bring your self back Steam then wouldn't lost all those sale in first place other then that see you see you soon in bankrupt you buttholes
EDIT: Adding the relevant quote here to make my message a bit more understandable.
Ya. Just think Madden 19....... with lightsabers....... and the force.
Cheap is relative. It's not cheap on a P/E basis, it's not cheap on an EV/EBITDA basis, it's not cheap on a FCF basis, it's not cheap on a book value basis....
Stockmarket is based on perception not reality, projections equal some guy with a BS degree thinking he's more important than what he actually is, In reality most of these forecasts are off due to people squarely looking at the numbers but not understanding the simplistics of how the business actually or market runs.
EA set a precedent with Denmark and other countries their so called "Gaming God" system of DLC card packs/lootboxes is now illegal, classified as gambling, which basically means the CEOs main business model just went down the tubes. I wouldn't count on them bouncing back.
I remember the video game crash of 1983 and to be honest, I'm shocked we haven't seen another crash the last few years. The "new" games seem to be reskinned old games, very little innovation and imagination is being implemented, and it seems that when a small studio does release a hit, the EA and Activision vultures swoop in and buy the studio and then dismantle it.
Honestly, they need to lose more. This company has done nothing but swallow up and kill game studios who produced quality content. It sucks because jobs are at stake but then again, so were those of the companies they destroyed.
Those numbers came from EA’s corporate management, not from some analyst who’s main job is to ensure his clients get board of directors access. EA was projecting $650M more in sales just a half a year ago which they are now saying won’t happen. No investor would give any company a pass on numbers like that regardless of what analysts think, except for maybe Tesla, since Tesla investors love every news release that comes out for some odd reason.
Do they also have a crystal ball telling the future........people can be pretty stupid there are more than a fair share of gullible individuals who see gaming as an investment opportunity and will believe crap like this. Do people take this seriously, I mean there whatever been quite a few analysts who were brain dead off on projections. Of course we do have companies that believe they can project a number, but there are no guarantees to the chicks hatch.
Here's the EA exec that caused a lot of BFV hate:
Just one of the many reasons the game didn't sell well.
Get woke, go broke.
Indeed - they're completely out of touch with how the majority lives.
Must... sell... more... lootcrates.
I forgot about that game - my friends and I spent a whole summer making campaigns for it. I'm surprised the computers back then could even run that.
Don't forget Racing Destruction Set - sigh, the good ol' days
This is the important bit; " ...kill game studios..." . i would add to that sentence: ' kill game studios and the career professionals and core teams who's creativity ignited or created a particular niche '
A single individual is rarely the sole creator of a viral product that resonates and creates a fan base ( they ( individual geniuses ) do exist though they do not tend to be stable over long time periods ) . Normally its a core group of 2 to 4 people each agitating the mix a little that really kicks a product up above the noise ...just like a rock band .
Imagine if EA bought a HUGE rock band like AC/DC. They would force them to crank out albums 3 times faster than they ever had historically , and when those albums where bad would blame the band members and either fire them or drive them away from their passion.
Then , because bean counters almost always end up driving decisions in publicly held companies, they would hire (lower cost) inexperienced , possibly even unqualified people ( whom are , probably, just doing a job and not living their passion ) as replacements until they essentially have the the backstreet boys trying to grind out AC/DC songs.
When the fans notice the distinct difference and sales start to drop , EA would scratch it's head and say why is this franchise not selling? . Then they would conclude that microtransations work ( generate a high margin ) in sports games so let's add them to songs ( because all people are the same right ? ) .
So you would end up with "AC/DC" 'songs' written and performed by the backstreet boys with the music stopping every 15 seconds for inserted commercials.
It makes one wonder if the guiding lights at EA are actually part of the human race as to be unable to see why this is text book model for failure.
(edit: it occurs to me that this process makes EA the 'strip-miner' of the games industry )
I believe I still have the original package and floppy disk for Adventure Construction Set. I ought to fire my C64 up and see if it still works.
But that’s the challenge with investing. Gaming is an interesting field right now, because you have a lot of North American analysts who don’t understand the E-sports market, all of a sudden realizing it’s a thing, and then trying to project what it will be worth in 20 years. Then you have three primary publicly traded gaming studios where you can speculate who will be able to profit off of E-sports, so you give them a massive growth multiple and throw a ton of money at them hoping for growth. Then these companies report and reveal that they’re all having their asses handed to them through a combination of a free game called Fortnite and completely ignoring the desires of their customers. Then you have what happened today.
I think there will be a lot of investment opportunity in the gaming space, and the industry is seeing solid growth, but today was an example of people getting way too far ahead of themselves (notwithstanding the poor execution).
Still, my favourite part of the day was watching EA’s management attempting to explain to investors why BFV sold a million units less than projected while ignoring their obvious marketing failures and “don’t buy our game” challenge. Pure comedy.
Blaming Fortnite and BFV for not having BR mode. lol.
"As a result of these decisions, we struggled to gain momentum and did not meet expectations for the quarter,” Wilson said
All these corporate douches all talk the same,
Translation: Our business model sucks & because of it, we lost money.
I guess he left out the part where he told the customers NOT to buy the game.
I know how these suits think. I'm sure in their internal meetings, they're blaming the "toxic" gaming community instead of themselves for this disaster. When you try to force an agenda down someone's throat and tell them "don't buy it if you don't like it," you're asking for this debacle especially when the folks you told to get lost are your core audience.
Even without the agenda piece, it rarely (if ever) works for a company to throw away its core audience in search of some new, magical unicorn audience at the end of the rainbow. Coke learned this in the 80s with New Coke and Sony learned that in 2005 when they destroyed Star Wars Galaxies with a major revamp over the objections of the fan base.
Hell, even without the virtue signaling, the idiotic single player mission where a single teenage girl did the same job as an entire team of norwegian commandos to shut down a nazi base, etc.
They still decided to go with the incredibly un-funny Trevor Noah to promote the announcement of the game(that whole thing was just a buzzkill), then brought back Trevor Noah and some former Vine stars(wtf?) along with the stonemountain64 guy to make a cringey promo that... depicted a grown ass man of a gamer as someone who needed to rely on his mom to make him pizza while he plays videogames in the basement at the end.
It's funny, because this was the battlefield that wasn't going to have DLC map packs that had always split up the community and emptied full servers if they ever switched to them, but then EA basically did everything they could to make people not want to buy it at full price.
Digital gaming is going no where, and it will increase PC is also projected to have serious growth, but I believe that is due to the fact Apple is losing respect due to massive engineering failures and the negative impact with the press it is having, growth in gaming, and hardware finally presenting upgrades worth getting, I know it gets a lot of hate but DLSS and RayTracing is a big deal despite the performance impacts. Resolution jumps are nice but graphical context is more important Tesselation, Path/Raytracing and several others NVidia is on the fore front while AMD really hasn't done anything to try transforming or changing anything in the past 10 years except tressfx which both hairworks no one really uses due to the impact on performance, yet these computational heavy graphics cards(like the Tensor cores and Vega Vii) are coming out that have possibilities to running these features.
Consoles are getting significantly stronger, computing in general is finally reaching a bit further, 7nm and 5nm are within our grasp EUV/UVL is up and running and by 2020 we will see the first consumer lines able to use the precision along with Chiplet designs.
Software can only push as far as the hardware will allow for it.