Did any of you guys line up for Force Friday and score one of these guys? You can not only control it with your smartphone, but also use your devices screen to view holographic messages from the droid.
The holographic message bit is a neat little party trick to make this thing look a little more sophisticated than it is. I await the inevitably crazy expensive "collector's" version that comes outfitted with proximity sensors and cameras and whatnot. Minus the head this is really just a remote controlled dog toy.