DooKey
[H]F Junkie
- Joined
- Apr 25, 2001
- Messages
- 13,552
Dropit, a New Zealand startup, has been testing an app that utilizes the stadium scoreboard to host live 60-second auctions. Once the auction starts the first fan to "swipe up" in real time wins that item for the price shown. Price drops over the 60-second time period. Sounds like this might be a cool way to buy something cheap when your'e at the game. As a matter of fact this is about to break into the NBA on October 23rd with the Phoenix Suns.
There’s no doubt that our collective mobile device addictions are hurting real-world engagement for advertisers. This is especially true in professional sports stadiums, where looking down at your phone means you’re not paying attention to announcements, advertisements, and sometimes even the live game.
There’s no doubt that our collective mobile device addictions are hurting real-world engagement for advertisers. This is especially true in professional sports stadiums, where looking down at your phone means you’re not paying attention to announcements, advertisements, and sometimes even the live game.