Apple Hit with Trademark Lawsuit over iPhone X “Animoji” Feature

Megalith

Megalith

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Tokyo-based Emonster kk has sued Apple in federal court in San Francisco, saying it holds the U.S. trademark on the term animoji and that Apple’s use of the word is a “textbook case” of deliberate infringement: Emonster chief executive Enrique Bonansea launched an animated texting app in 2014 called Animoji and registered a trademark on the product name, according to the lawsuit. Apple had full knowledge of Emonster’s app because it is available for download on Apple’s App Store, the lawsuit said.

Phil Schiller, Apple’s chief marketing officer, touted the animoji feature during the iPhone X launch event on Sept. 12, calling it a “great experience” for communicating with family and friends. “Apple decided to take the name and pretend to the world that ‘Animoji’ was original to Apple,” Emonster said in the complaint. Emonster said it is seeking unspecified money damages and a court order blocking Apple from using the term while the lawsuit is pending.
 
Wonder if there is some legal mumbo jumbo in the TOS for putting stuff on the Store that would allow Apple to do this (with some fair compensation of course).
 
Surprised? Nope. Did the same thing with the iPhone name which was held by Netgear I believe.

Update. It was Linksys. My bad.
 
Stryke1983 said:
I want Apple to lose solely for using those stupid fucking emojis as an actual selling point for a "revolutionay" piece of hardware.
Click to expand...

Most people wouldn't give two apples about security features.
However, most people can relate to having an emoji that reflects what your face is.
 
Listen, everyone knows Apple is in the right here. Sure, they are using the name of someone else's product as their own. Sure, both products share some key ideas. But come on, they are Apple. That's the only defense they need. And if that doesn't work they can just go get some couch change and pay them off. Without admitting to doing anything wrong.
 
Stryke1983 said:
I want Apple to lose solely for using those stupid fucking emojis as an actual selling point for a "revolutionay" piece of hardware.
Click to expand...

Since the whole point of showing off their Animojis went straight over your head - I'll help you out. They they didn't give a special slot just to show off little animals that could be animated like your face, the point was to show off real time 3D facial tracking from a smart phone; which the iPhone is the first to do (That I could find).
 
Sweetleader said:
Since the whole point of showing off their Animojis went straight over your head - I'll help you out. They they didn't give a special slot just to show off little animals that could be animated like your face, the point was to show off real time 3D facial tracking from a smart phone; which the iPhone is the first to do (That I could find).
Click to expand...

So you make a snarky comment about my semi-joking, hyperbolic comment only to reinforce the fact that they used stupid fucking emojiis as a demo/selling point for a new piece of hardware, which is exactly what I said.

Thanks for playing, better luck next time.
 
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