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AdoredTV tackles the history of Intel cheating on benchmarks. There are a few references to someone that we all know. 
Unprincipled Benchmarketing 101.
Unprincipled Benchmarketing 101.
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Ha, I remember even older cheats. Like how the TNT (or was it the Riva 128?) was faster than the Rage Pro in all benchmarks, but it was rendering lower quality compressed textures. It was obvious in a screenshot, but journals of the time were not really doing such comparisons and people realised the issue in games that were using textures for drawing text in menus, which were unreadable on the nvidia cards
Edit: Yeah, looking at the dates, it was the Riva 128, not the TNT.
Kyle, I had no idea of this history. Thanks guys for posting the vid. I learned a lot. I've been saying for over a year now that my next build will be AMD, even more so now.
Just wish AMD would stop throwing money at these kinds of people. Imagine how much it could help r&d or even just better marketing. Oh well.
INTEL INSIDious
While I know Intel bashing is kind of the thing here, I find it just as likely that Principled Technologies enabled Game Mode themselves, either on purpose or not knowing that it reduces performance.
Also, the fact AMD's own driver suite has an option that reduces performance is kind of AMD's fault. Either make turning of CCX's to increase clocks automatic based on workload, or get rid of it. To the layman, you'd think "Game Mode" would INCREASE performance in games.
While I know Intel bashing is kind of the thing here, I find it just as likely that Principled Technologies enabled Game Mode themselves, either on purpose or not knowing that it reduces performance.
Also, the fact AMD's own driver suite has an option that reduces performance is kind of AMD's fault. Either make turning of CCX's to increase clocks automatic based on workload, or get rid of it. To the layman, you'd think "Game Mode" would INCREASE performance in games.
They knew exactly what they were doing, these are not fools. Look at their documentation on the methodology and bios setups. Not amateurs. This is done so they can exaggerate the delta and still can claim "we didn't know!" or it was a genuine accident.
Yep.They're definately riding the line between incompetent amateur and intentional nonsense.
Yep, you got a bunch of n00bs in this that are signing these NDAs then not getting the timeline protection they signed up for.The tech press is also going to be cranky because this report is out a week before the press embargo lifts.
Yep, if I was running Intel 9900 series marketing, this would not have happened.Intel even bothering with a report like this just seems stupid.
Alex has been in the custom P-car biz for many years now. We still talk. http://www.sharkwerks.comA poster over there mentioned Sharky Extreme.
They could have read the manual you know. It's mentioned there what enabling that setting combined with another setting does.While I know Intel bashing is kind of the thing here, I find it just as likely that Principled Technologies enabled Game Mode themselves, either on purpose or not knowing that it reduces performance.
Also, the fact AMD's own driver suite has an option that reduces performance is kind of AMD's fault. Either make turning of CCX's to increase clocks automatic based on workload, or get rid of it. To the layman, you'd think "Game Mode" would INCREASE performance in games.
He just can't help himselfAdoredTV tackles the history of Intel cheating on benchmarks. There are a few references to someone that we all know.
Unprincipled Benchmarketing 101.
AMD really cares about the server market that is where they will be getting billions from. The desktop market (OEM) is locked down by Intel if you followed some of the news regarding 10nm Intel cpu you get a better picture of how bad this really is. That leaves the consumers that built their own systems usually those people are informed enough to make the decision.Kyle, I had no idea of this history. Thanks guys for posting the vid. I learned a lot. I've been saying for over a year now that my next build will be AMD, even more so now.
Just wish AMD would stop throwing money at these kinds of people. Imagine how much it could help r&d or even just better marketing. Oh well.
It's not the enthusiast that falls for it.Seriously though, has anyone ever taken benchmarks from tech companies at face value?!
It's so tragic that they even bother to publish them. They might as well just outright lie and call it a day, since anyone with half a brain knows to simply just ignore that bullshit.
I mean it's just there for the idiots, and like, do we care about them?
I hope it bites them both in the rear....
It's not the enthusiast that falls for it.
It's the poorly motivated site that'll pick this up and begin to shout the misleading headline, that gets picked up on aggregators, and snowballs on social media.
Then you've got two opposing forces:
I don't want to fight these battles, do you?
- lies feeding pre-existing biases
- informed maybe inconvenient truths
Dang Kyle been at this for a minute (I'm fairly new here)
It first really struck me that we were "doing it wrong," when I was flying out to be on the Screen Savers to talk about the 5800 IIRC. I had spent a week with the card, and while I was on the plane, it occurred to me that I was going on live TV to talk to enthusiasts about a product specifically used to play games on...and I had never played a game on it. And I was supposed to be the "expert?" That did not sit well with me.This and the evolution of video card reviews going from canned benchmarks to video card evaluations of actual game play was a thing of beauty.
He is and always has been a machine when it comes to that. Crazy thing is how much gaming he does in his off time.I give mad props to Brent_Justice for all his years of tireless video card evaluations. I can't imagine how many hours goes into each article and lack of sleep when the clock is ticking fast to that deadline.