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The fact that Netflix and YouTube are responsible for more than half of all prime-time internet traffic isn't really surprising. Finding out that Amazon Video and Hulu are both below the 2% mark is a bit of a shock though.
That’s in the latest report (PDF) from internet analytics company Sandvine, which has been tracking trends in national and international data use for several years. Netflix by itself, the research finds, accounts for about 36.5% of all downstream internet traffic at that time of day. YouTube comes in second place, at about 15.5% of downstream prime-time traffic. That means, between those two services alone, streaming video accounts for over half of all prime-time internet traffic.