cageymaru
Fully [H]
- Joined
- Apr 10, 2003
- Messages
- 22,061
Global Technology Integrators (GTI) is a small 12 person firm in Orlando, Florida that specializes in adding smells to VR experiences. The company has contracts to provide scents to amusements parks, U.S. Armed Forces, and others. Bringing the sense of smell to virtual reality adds to the immersion as "smell is the particular sense your mind hones in on before any other sense," said CEO Tony Oxford. GTI has created over 2,000 different scents from the base scents that it purchases from a French supplier to the perfume industry. After creating the scent that the client wants, GTI will put them into capsules, machines, etc that will be used to recreate the smell of ice cream, decaying flesh, bad breath, cookies, jet fuel, raw sewage, and more.
"It's all part of that world that we can simulate to a user," said CEO Tony Oxford, who started the business about three years ago.
"It's all part of that world that we can simulate to a user," said CEO Tony Oxford, who started the business about three years ago.