NVIDIA Pulling Plug on GPP

Don't believe NV PR for one second.

They first denied there was branding exclusivity, yet in this latest blog to defend themselves, they said their goal was to make brands clear for GeForce vs the others. Liars.

Now they say they scrapped the program? Really? Bullshit.

This is a public statement to lessen the backlash, while they still ram on GPP in the background and under the table. ASUS, MSI & Gigabyte caved. Lots of laptop brands not going with Kaby G for their gaming notebooks.. the damage is done.
 
Uvaman2 said:
Exactly, and just offering a superior product made them into a multi billion company, why would it be any different if they keep doing so...
Click to expand...

Intel pulls crap like this when they are desperate as in the pipeline is bad and they know it. Makes me wonder.
 
alamox said:
Kyle 1 - Nvidia 0
beside if nvidia really wanted just to draw a line between brands they would have asked AIBs to make a New brand for them, not ask them to squize AMD out, so nough with the BS, the funny part is that you will find ppl defending them using that.
my guess the backlash wan'st the only reason, it's probably because the OEMs refused to sign, and the AIBs were pissed that gamers blamed them for accepting GPP.
the news broke too soon, didn't let GPP to become a reality, therefor alot harder to sustain with all the negative sentiment without tangible $ benefit for the ppl who signed to make them pounder.
Click to expand...

In a nutshell what were they really asking? Just to not share brand names with AMD? Or was it worse? Was it you will drop amd from your current branding? What made this extra bad? thanks
 
_mockingbird said:
So, is GPP really dead or dead in name only?
Click to expand...

I'm guessing that nVidia talked to partners and pulled these contracts before going public and everyone was happy about that. If that isn't the case and these contracts are still in effect, I'm sure we'll hear about it.
 
Ieldra said:
If NV starts acting shitty and trying to punish you with review samples let us know. Even though I think this GPP thing was overblown that's just wouldn't be professional.
Click to expand...
It seems, noone likes critical journalism anymore. Just trash news and hyping hardware. So it was very nice to see, that at least one side (HOCP) was writing some critical stuff.
 
Congratulations Mr Bennett, Good job.

Keep fighting the good fight against all companies who try to pull stuff like this.
 
Nicely done! I appreciate that you're willing to stick your neck out against a powerful company like that when you think something isn't right.

I can't help but notice that unlike someone around here they can't admit when they were wrong. I may not always agree with your opinion but your integrity is never in question which is one of the main reasons I started coming here and keep coming back.
 
SeymourGore said:
I'm hoping this victory leads to drunken celebration by Bennett, followed by him giving out terribly inappropriate custom titles to users in GenMay.
Click to expand...

Would that not be a regular day at the [H] offices?

Anyways, sucks they abandoned GPP I was hopeful that with everyone turning their backs on Nvidia I might be able to find one of their next cards in stock at a decent price, guess that's out of the window now /end sarcasm just in case.
 
This right here is one of many reasons I visit this site daily and support Kyle through Patreon.
No bullshit truthful reporting, it is to rare these days.

I don't drink, but I would sit down and have a beer with you, Kyle. Thank you for putting it ALL on the line to get the truth out to the masses.
 
Hate to be the party pooper here but this is merely a PR stunt pulled by NVidia. I'm certain that this program will be reborn in secrecy even tighter than what it was before. NVidia is hoping everyone lets their guard down now that the program is "cancelled"

Something tells me that they either went back to the drawing board with legal or the company is so silo'd that one hand does not know what the other is doing. Not sure if it's the former or the later
 
giphy.gif


Kyle vs. The Emperor (NVIDIA) - pure winning
 
ComputerBox34 said:
Hate to be the party pooper here but this is merely a PR stunt pulled by NVidia. I'm certain that this program will be reborn in secrecy even tighter than what it was before. NVidia is hoping everyone lets their guard down now that the program is "cancelled"

Something tells me that they either went back to the drawing board with legal or the company is so silo'd that one hand does not know what the other is doing. Not sure if it's the former or the later
Click to expand...

Not to rain on Kyle's parade, but I do think that the reaction of nVidia's partners played a roll here and this had to be heading to court if it played out. Maybe you're right but it's not like none of nVidia's partners or AMD for that matter haven't thought the same thing.
 
heatlesssun said:
Not to rain on Kyle's parade, but I do think that the reaction of nVidia's partners played a roll here and this had to be heading to court if it played out. Maybe you're right but it's not like none of nVidia's partners or AMD for that matter haven't thought the same thing.
Click to expand...
Not to rain on your rain, but I do think that publicly exposing GPP had a large part in the AIBs/partners looking at each other and waking the hell up.
 
ghostwich said:
Not to rain on your rain, but I do think that publicly exposing GPP had a large part in the AIBs/partners looking at each other and waking the hell up.
Click to expand...

I never said otherwise. Public pressure can be an effective tool. My point was that if nVidia were trying to do GPP 2 it's going to get more resistance from OEMs and AIBs at the start. If you think that this wasn't headed for litigation then you don't get the issue.

Let's be real. I appreciate what Kyle did here. If the next gen nVidia consumer line up kicks ass, do you really think that's going to stop people from buying those parts, especially if they have some value with crypto mining? That they won't sell out instantly and priced insanely in secondary markets for their lifetime?
 
Last edited:
heatlesssun said:
I never said otherwise. Public pressure can be an effective tool. My point was that if nVidia were trying to do GPP 2 it's going to get more resistance from OEMs and AIBs at the start. If you think that this wasn't headed for litigation then you don't get the issue.
Click to expand...
That point's been made before - how long did it take for Intel to get a slap on the wrist? And what about the marketshare lead, profits, and ability to spend on R&D while AMD was held down? It was looking like NVIDIA was going to follow that playbook down to the letter.
 
ComputerBox34 said:
Hate to be the party pooper here but this is merely a PR stunt pulled by NVidia. I'm certain that this program will be reborn in secrecy even tighter than what it was before. NVidia is hoping everyone lets their guard down now that the program is "cancelled"

Something tells me that they either went back to the drawing board with legal or the company is so silo'd that one hand does not know what the other is doing. Not sure if it's the former or the later
Click to expand...
I would suggest you are very wrong. There is a LOT more of this story to tell. We will see if it comes out or not.
 
is it bad that the first thing that popped in my mind was..

"gpp 2" will be silently rolled out next month now..

sigh... is it bad that i think nvidia would do that? Anyway, kudos to you kyle.
 
"A lot has been said recently about our GeForce Partner Program. The rumors, conjecture and mistruths go far beyond its intent. Rather than battling misinformation, we have decided to cancel the program."

Once you learn to speak "Corporate" you realize that this doesn't mean what it seems. While they're cancelling the program you can rest assured that they've most likely got a backup plan in place that will probably do the same thing, but will go by a different name. :/
 
heatlesssun said:
Let's be real. I appreciate what Kyle did here. If the next gen nVidia consumer line up kicks ass, do you really think that's going to stop people from buying those parts, especially if they have some value with crypto mining? That they won't sell out instantly and priced insanely in secondary markets for their lifetime?
Click to expand...
I'm sorry, didn't see that you edited your post - but, talk about missing the issue: this isn't about superior hardware. Hasn't been, from the start.
 
ghostwich said:
I'm sorry, didn't see that you edited your post - but, talk about missing the issue: this isn't about superior hardware. Hasn't been, from the start.
Click to expand...

GPP clearly isn't about superior hardware. My point is that when the 11 series rolls around and if it is the league of the 10 series or better, who will care about GPP? Especially if those cards have crypto value.
 
nEo717 said:
Have to wonder just how happy all those companies like Asus who as result GPP put funding into new brands like Arez, will these brands continue, or Nvidia offer some I'm sorry bucks or what???

In a sad way Nvidia is the huge winner here, they got a good part of what they wanted, and now will not have to pay for it by ending GPP (ends terms for companies already created new brands).
Click to expand...

Were I the great and powerful Asus, I would keep the Arez brand. Amd/ryzen core cpu'a and Amd motherboards etc.

Is that not the origin story of ASRock? Having 3 brands with strong names in their own segment would soak up market share.
 
Now all we need now is a super charged Vega lol! Rumor is Lisa put some people incharge to super charge the shit out of it. That will just cherry on top. If AMD pulls of 50%+ performance out of vega with TSMC 7nm process. we might have a competitor with decent power usage.
 
NKD said:
Now all we need now is a super charged Vega lol! Rumor is Lisa put some people incharge to super charge the shit out of it. That will just cherry on top. If AMD pulls of 50%+ performance out of vega with TSMC 7nm process. we might have a competitor with decent power usage.
Click to expand...

I hope so, I really do. I'd love to have a kick ass AMD card. My RX 580 is OK but it doesn't have the balls to push my monitor they way I would like.
 
Formula.350 said:
Jojo, why it's correct to use "succumb" as Kyle did, is because this is considered present-tense. If we talk about it a year from now, then we will phrase it that they succumbed to pressures, and canceled GPP.
Click to expand...
The moment after that wrote it, it became past tense in my mind. I wrote it as past tense, but let's get back on topic.
 
Formula.350 said:
Lord only knows (well, and Kyle lol) the amount of times he has over [H]'s 20 years... During my time reading here, the other big instance I can recall would be Infinium Labs Phantom Console.
Kyle needs to get some stickers made to affix to his computer case, of these "Victories". Similar to the "kills" that fighter pilots would put on their planes :D
Click to expand...

A couple of others were the P3 1.13Ghz debacle when Intel tried to take P3 1Ghz parts, up the voltage and overclock them to 1.13Ghz and quite a few of them were failing basic stress tests. At the time AMD Thunderbirds were beating Intel in the Ghz war and Intel had nothing to reply with.

Another instance was the Quake/Quack episode where multiple video card companies had "optimizations" in their drivers for many of the games out there used for benchmarking purposes. Obviously, the biggest one was Quake 3. Companies were detecting when certain games were launched by identifying the executable and lowering image quality to increase performance to look better. Kyle and others got together and decided to rename the executable to Quack which bypassed the IQ reductions and through screen shots were able to prove that the image quality was reduced when running the non-modified executable.

I know there are some more but I'm blanking out at the moment.
 
heatlesssun said:
Lots of people have their beef with large and powerful corporations and it is often deserved. GPP was a bad thing, I have no question in my mind of that. When I look at the tech that goes into building a powerful gaming rig these days, nVidia, Intel, Microsoft, it's kind of hard to take all of those political considerations in account and actually play games on PC.
Click to expand...

Yup, you have to make compromises somewhere.

I don't buy EA, or Activision games anymore as they killed too many companies I like. Fortunately there's plenty of fantastic games out there not by them.
I work for Microsoft and honestly of the big three (Apple, Google, and MS) MS is stumbling a bit but not really "evil" just a bit off-balance more often than I'd like, fortunately Satya seems to know what he's doing and internally things are improving so hopefully that will come out externally more and more. Working for MS I know what our corporate policies are and I see people getting fired for making anti-consumer decisions often enough that I still have hope (I'd give examples but I like my job). But, you go back to 90's MS and yes it was pulling the same stuff as Intel and NVidia, fortunately companies can change, monopoly lawsuits can force that. The worst lawsuits in MS's recent history I can think of are the IE glitch several years ago (we shipped an English binary instead of the UK version so people for a very short period didn't get a browser install choice), and we were sued for forcing people onto a newer version of the OS. I strongly disagree with GWX (Get Windows 10) and it was nice to see that internally there was a strong reaction against it as well. After the backlash from that we had posters put up everywhere talking about customer trust being out most valuable asset. Then there is Google who are properly evil, just look at the lawsuits in the past 5 years. Google is a company that had the supreme court stop their phone shipments then Google had a "private conversation" with the port authority to (successfully) get them ignore a supreme court ruling. A company that was sued for having it's street view cars hacking routers, and that's just the tip of the iceberg. Apple, on the other hand, just think it's customers are idiots. I'll buy a new iPhone before I touch Android though because being a sheep is still better than being a product to me.

As for being on topic:
NVidia treated me like I was an idiot, then intentionally wrecked (this is personal speculation, I like my job) Vista with drivers because they didn't want to support the new Direct X version. (Internally I heard numbers as high as 75% of blue screens were NVidia driver related, external I've seen articles say it was 33%).
NVidia, a company that became a standard because of DX started fighting MS over DX because we kept implementing AMD-like standards that improved performance on AMD cards. But, NVidia hid it's gameworks stuff behind contracts and closed doors, AMD had open standards that were being adopted by others as well... You can see that if you go back and look up what version their cards supported and what version was available, they were pretty consistently 1-2 years behind major DX updates. AMD tended to only be about 6 months behind.
NVidia sent techs to companies to help "improve performance" on video games with explicit instructions to enable features that ATI (at the time) was bad at handling even if the game didn't need them.
Then they bought PhysX and made it so having an AMD card in your computer disables PhysX processing.
Then they...

The list of anti-consumer grievances from NVidia is not small. It's not as large as say Walmart or Google, but I don't support those companies either.

Everyone should read reviews and then figure out if the 4-5 FPS (usual difference in cards at the same price point, and that's only if it's in NVidia's favor) is really worth supporting them...

On the other hand, I buy Intel because I have had nothing but problems with AMD CPU's (0 for 4 build attempts on AMD, every single one of them had major issues but I know it's just me and bad luck, I've had 0 issues on Intel in 10 builds) so maybe I'm a hypocrite as well.
 
Krenum said:
I hope so, I really do. I'd love to have a kick ass AMD card. My RX 580 is OK but it doesn't have the balls to push my monitor they way I would like.
Click to expand...

7nm might save them until navi. I hope they do some tricks to cut some fat off vega 20 and make it leaner for gaming. Less power and +50% performance with vega 20 would do the trick for me lol! I am just glad they moved the GPUs to TSMC now, looks like what I thought a while ago is coming to fruition. They are moving GPUs to TSMC as they tend to be better for GPUs and probably keeping CPUs and xbox, ps4 stuff at GF.
 
You must log in or register to reply here.
Back
Top