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When it comes to digital doorbells, Ring products have dominated the marketplace, no questions about it. Skybell Technologies have filed a lawsuit against Ring that claims it stole a bunch of its tech and then simply did a better job at marketing and advertising to corner the market. Seems that Sharktank is involved as well.
Skybell Technologies, an Irvine smart doorbell startup, has filed a lawsuit claiming its Santa Monica competitor, Ring, copied its technology and is profiting from advertising and marketing techniques rather than innovative software and hardware.
The lawsuit states that Ring knowingly used technology from three Skybell patents after Skybell’s chief executive, Joe Scalisi, sent an email to Ring founder Jaime Siminoff that included a link to the company’s patent portfolio in the signature.
"After its ‘Shark Tank’ appearance, Ring has continued to pursue the same strategy: attract sales by advertising and marketing, without necessarily providing any technical innovation," Skybell said in the lawsuit. "Indeed, although Ring may claim to be a leader in video doorbell technology, the numbers tell a different story."
Skybell Technologies, an Irvine smart doorbell startup, has filed a lawsuit claiming its Santa Monica competitor, Ring, copied its technology and is profiting from advertising and marketing techniques rather than innovative software and hardware.
The lawsuit states that Ring knowingly used technology from three Skybell patents after Skybell’s chief executive, Joe Scalisi, sent an email to Ring founder Jaime Siminoff that included a link to the company’s patent portfolio in the signature.
"After its ‘Shark Tank’ appearance, Ring has continued to pursue the same strategy: attract sales by advertising and marketing, without necessarily providing any technical innovation," Skybell said in the lawsuit. "Indeed, although Ring may claim to be a leader in video doorbell technology, the numbers tell a different story."