UltraViolet Could Mean You'll Really 'Own' That Movie

JimmiG said:
So basically you're allowed to "rent" the movies for a couple of years. Eventually you'll have gone through 12 devices, especially if you're a big family where everyone likes to stay up to date with new tech.
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It would work a bit better if you could de-register old devices to free up a slot.
 
MrValentine said:
If I can change the 12 devices myself and no charge for changing devices. Maybe. Will have to mull this over for a bit and see what their angle is. I dont trust anyone. Their has to be something negative I havent thought of yet. ;)
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From the article:
The studios say people will be able to update those 12 devices over time, so when an old computer dies they'll be able to remove it from the list and register another one.
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Still think it's gonna crash and burn in a spectacular fashion however...
 
duncansil said:
For the MPAA this is a huge stretch and a tiny little step in the right direction. But, the fundamentals are still the same, it will not stop piracy and will still put a unnecessary layer of inconvenience for the purchaser. I do agree with what has been said by others ... if this type of system had been implemented much sooner then less people may not have gotten used to downloading via torrents, but it may be too late now to put the cat back in the bag.

If this goes off seamlessly then I can see it getting some traction but otherwise they will just have to skip right to the inevitable DRM free model that music has taken.
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I buy an enormous amount of music compared to what I "didn't" when it was DRM loaded. The downloads piss me off... since the mp3 can't be downloaded more than once or whatever, but if you're smart and back up then you're fine. DRM free is the only RIGHT way to do it. If they did that they would accomplish what they want. The music industry figured out piracy is never going to stop and people who want to do it are going to continue, so why punish people willing to pay. That DRIVES people to find a non-drm way to have something, which means piracy. People who won't pay never would and never will.
 
defuseme2k said:
I buy an enormous amount of music compared to what I "didn't" when it was DRM loaded. The downloads piss me off... since the mp3 can't be downloaded more than once or whatever, but if you're smart and back up then you're fine. DRM free is the only RIGHT way to do it. If they did that they would accomplish what they want. The music industry figured out piracy is never going to stop and people who want to do it are going to continue, so why punish people willing to pay. That DRIVES people to find a non-drm way to have something, which means piracy. People who won't pay never would and never will.
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This.

I buy a good amount of music from amazon now. When it was loaded with DRM I didn't purchase any music. It's almost like people these days expect to be ripped off so they except these systems.
 
phide said:
The problem is that you never have the desire to transcode your PC games (because, well, why would you?). Being able to transcode movies and TV shows down for mobile devices is a necessity for me and quite a few other people as well.

Now, if the studios actually would do the transcoding for us, that'd be a horse of a different color, but the issue of device support would still remain. Steam supports every recent Windows PC or Intel Mac, so device support is really never a problem (unless you're a Linux or BeOS user or what have you).
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I can do transcoding on the fly with TVersity on my home computer, it could possibly be integrated into the steam software. But really, how many devices would people want to watch movies on? They could probably get away with a small .mp4 version for PMPs/cellphones, a standard definition version for people with slow internet connections, and a full 1080 high definition version of each movie. That increases storage requirements a bit, but both Zune and Vudu already offer multiple types of downloads for each movie, so it can't be that bad.
 
How about the Zune model for movies but done with movie? Base fee, which lets you watch w/e you want, gives you a DRM free movie a month to download and do w/e with, and if you end sub you don't get to watch the movies you didn't get in said fashion, with option to purchase DRM free movies?

It would be like Netflix with ownership involved...
 
^correction "How about Zune model for music but with movies.."
 
As much as I dislike the control that we lose with this, it is a step in a direction that seems quite logical from the standpoint of the providers. I'm sure we will all be able to purchase physical media anyway, so whats the big deal? I'm not big fan of streaming movies because I much rather watch a movie with a high quality picture, so I venture I'd never even opt-in to a service/method of purchasing media like this anyway. I also hate the way iTunes works with music, and this seems fairly similar.
 
Good idea, bad implementation. Steam has lead the way with digital delivery, I imagine others would follow that model.

Slapping on hardware restictions, that's just silly, and may be the downfall of this service.
 
Wow, you are some seriously negative nellies.

If this is done in the way the article indicates it might just be totally awesome.

Here is how it currently works for me:

I go down to Wal-mart and pick up a copy of X-men on DVD for $8. I go home and rip it onto my PC at near-full quality. I then transcode it to a lower quality level for my Zune. Then I can watch it on my Zune, PC, or streamed through my PS3 to my TV anytime I like. The DVD goes in a sleeve in a folder never to be seen again. The case goes in a box in my garage. If my home burns down I lose it forever.

How it works with Ultraviolet:

I go down to Wal-mart and pick up a copy of X-men on DVD for $8. I go home and type the code from inside the case into my UltraViolet account. I then download a copy onto my Zune. I can now watch it on my Zune or streamed to my PC or TV through any method I like, and I can watch it on my work PC, and at my hotel while traveling, all (most likely) in HD. The DVD goes in a sleeve in a folder never to be seen again. The case goes in a box in my garage. If my home burns down I laugh and watch it from my hotel while waiting for the insurance check.

I only see advantages in this for me.
 
arentol said:
Wow, you are some seriously negative nellies.

If this is done in the way the article indicates it might just be totally awesome.

Here is how it currently works for me:

I go down to Wal-mart and pick up a copy of X-men on DVD for $8. I go home and rip it onto my PC at near-full quality. I then transcode it to a lower quality level for my Zune. Then I can watch it on my Zune, PC, or streamed through my PS3 to my TV anytime I like. The DVD goes in a sleeve in a folder never to be seen again. The case goes in a box in my garage. If my home burns down I lose it forever.

How it works with Ultraviolet:

I go down to Wal-mart and pick up a copy of X-men on DVD for $8. I go home and type the code from inside the case into my UltraViolet account. I then download a copy onto my Zune. I can now watch it on my Zune or streamed to my PC or TV through any method I like, and I can watch it on my work PC, and at my hotel while traveling, all (most likely) in HD. The DVD goes in a sleeve in a folder never to be seen again. The case goes in a box in my garage. If my home burns down I laugh and watch it from my hotel while waiting for the insurance check.

I only see advantages in this for me.
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You do know insurance also covers your belongings in your home, right?
 
Because Auth/DeAuth is totally not a problem on PCs right?

Nice try MPAA, but it's still not enough. DO NOT WANT.
 
arentol said:
Wow, you are some seriously negative nellies.

If this is done in the way the article indicates it might just be totally awesome.

Here is how it currently works for me:

I go down to Wal-mart and pick up a copy of X-men on DVD for $8. I go home and rip it onto my PC at near-full quality. I then transcode it to a lower quality level for my Zune. Then I can watch it on my Zune, PC, or streamed through my PS3 to my TV anytime I like. The DVD goes in a sleeve in a folder never to be seen again. The case goes in a box in my garage. If my home burns down I lose it forever.

How it works with Ultraviolet:

I go down to Wal-mart and pick up a copy of X-men on DVD for $8. I go home and type the code from inside the case into my UltraViolet account. I then download a copy onto my Zune. I can now watch it on my Zune or streamed to my PC or TV through any method I like, and I can watch it on my work PC, and at my hotel while traveling, all (most likely) in HD. The DVD goes in a sleeve in a folder never to be seen again. The case goes in a box in my garage. If my home burns down I laugh and watch it from my hotel while waiting for the insurance check.

I only see advantages in this for me.
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+1.
I love the idea (having never seen or used it of course). Though my wallet shivers in fear, given what Steam has done...
 
I think it is a good idea, if they can keep the price of the content competitive.
Amazons system is like this, but the devices are limited that you can download to, but you can log into Amazon from any Pc on the net and watch the content you own.
 
How about they just allow you to purchase a damn license. That license entitles me to acquire the product anyway I see fit. Digitally for free (with the license) or DVD/Blu-Ray for a small fee (to cover production cost). Digital .iso for free.

Wait, that'd make sense and not run up costs ...
 
J-Will said:
Netflix is broadening their streaming efforts by adding more titles. At some point, the majority of movie will be available for streaming. Why would I 'buy' a movie when I have access to it through Netflix streaming?
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This is never going to happen, Netflix is adding only a few movies every week, and almost none that interest me now.

OldSchool said:
If I understand this correctly, one would still own the original physical media
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It looks more like the main usage will be downloads, like an "improved" version of the iTunes model.
If this DRM scheme were added to DVDs, it would be a huge problem because then you'd have hundreds of millions of obsolete DVD standalone and computer drives. Besides, if UltraViolet includes the ability to view the HD version, you'd probably pay the HD premium upfront.
If UltraViolet DRM is added to BDs, the problem is more limited if your player's frimware can be updated to support UltraViolet (if it does not require some hardware component.)

In both case, you'll pay a premium just to support these parasite companies, you'll spend more time downloading your DRM keys, you'll pay a premium for each device with UltraViolet ability, which will never happen for entry level devices anyway, so you'll be stuck with expensive high end devices. So many dependencies just to watch a movie...

Frankly, the physical media market is doing fine as it is, DVDs not so much anymore, but that's because BD sales grew 75% last year, so I don't see the need to change anything, but the laws that prevent users from making legal copies of their legally purchased movies for personal use.

Software companies like Microsoft create applications like Windows Media Center and Windows Home Server that specifically require that you rip your movies and music for the best playback experience, it's really a pain to still see these protection schemes on legally purchased media. People who uploaded movies on torrents could not care less about these protection schemes that can easily be circumvented, so it's penalizing only the legal users and should as well be removed totally.
 
But I already have a better system. I don't have to register or setup anything except make my own copy of the disc. I can share it with as many people as I like and on an unlimited number of devices. I also own control of my access to that content and am not depending on someone else giving me permission to use something that i already own.

lulz
 
Shamb1es said:
But I already have a better system. I don't have to register or setup anything except make my own copy of the disc. I can share it with as many people as I like and on an unlimited number of devices. I also own control of my access to that content and am not depending on someone else giving me permission to use something that i already own.

lulz
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I couldn't have said it better myself. :cool:
 
vengence said:
This is not ownership. When ultraviolet's servers die, you no longer own your videos. That means you never owned it in the first palce.
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There's the biggest problem. Find me a medium that has lasted 50 years so far and still has a common marketplace.

Find me a company in the digital / internet era that has lasted 50 years. None of course. Amazon might, Google might.

But people also thought Yahoo was king of the world when they first hit the scene too, now look at them.

Having any type of governing body to ownership like this is stupid, and will never work. Shit, DVD's alone haven't been around but for what, 10-15 years heavy consumer use, and they're already being pushed aside by digital and blu ray.

This won't last, dumb idea, move on
 
DRM free just like music is now (Amazon etc... as many have already pointed out). Nothing else is acceptable. Don't put more crap on top of the crap.
 
So lots of new restrictions, no new benefits. They don't appear to have figured out how to make DRM palatable yet.
 
canna said:
You do know insurance also covers your belongings in your home, right?
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If they're claimed, yeah. Google spreadsheet with all belongings listed. Insurance company will shit bricks.
 
Oldie said:
So lots of new restrictions, no new benefits. They don't appear to have figured out how to make DRM palatable yet.
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Which is amazing after steam gave them the model of "low restrictions if fine as long as you give some benefits to go with it" and has been making a fucking killing for years now.
 
That would be nice if everybody was on unlimited broadband, sucks to be on dial up or gadzooks, no internet connection at all. I'll never support an idea that will not include an original hard copy of whatever you want to watch or listen to.
 
roccovw said:
That would be nice if everybody was on unlimited broadband, sucks to be on dial up or gadzooks, no internet connection at all. I'll never support an idea that will not include an original hard copy of whatever you want to watch or listen to.
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Supposedly Ultraviolet encompasses physical media.

They say the system, called UltraViolet, will allow consumers to buy a DVD or digital download
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Seems you could buy it online, or upload your store-bought DVD. Of course if it's store bought, the Ultraviolet system is redundant, except for language that gives you "lifetime content ownership rights". I would need to read these rights.
 
Monkey34 said:
Of course if it's store bought, the Ultraviolet system is redundant
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It's not really redundant, as it is designed specifically for those who have multiple playback devices in different form factors. So you buy your DVD, then you download the digital copy for your iPod, if you're not tech savvy enough to make one yourself from your DVD.
 
i wont use it...as long as they keep selling blurays and DVDs i am going to just add them to my media server screw all that crap. i can already stream from my media center to who ever i want to. even over 3G or 2G cell networks. playing stuff from my media center is just way to good. i dont see any of this but DRM crap. i am streaming HD video with HD audio to every computer. live transcoding for the PS3 streaming and my cell phone. if i buy something else i am sure i will find a way to stream to it. screw this crap
 
I'm against this for one huge reason. I've had information used against me before for a purchase. I REALLY don't want some third party to have any information on my purchases, my history of usage, or anything resembling personal information. This all sounds like a way to harness more personal information and use usage and purchasing history to tailor entertainment and advertising to you .. or worse, to sell your information to electronics and media makers so they can tweak things. I'd imagine even the products you register will need to be registered and so on and so forth. And this better not be used to modify a credit rating.. or to prevent usage of products purchased through second hand retailers, like ebay or craigslist.
 
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