It DOES matter, and people that pronounce it "jiff" should be sterilized by the government and put into labor camps.
Because no one calls a "gift card" a "jift card" (that deserves to continue to consume our oxygen), so dropping the "t" its still a gif.
Because no one calls a "gift card" a "jift card" (that deserves to continue to consume our oxygen), so dropping the "t" its still a gif.