Investment Bank 'Confirms' Razer Quietly Bought OUYA

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Why? I just don't understand this deal from either side. Do you?

One of the problems with keeping the news of a recent engagement a secret is that, sometimes, an investment banker runs off and tells your parents before you can. That's the sticky situation that has met Razer and Ouya, since their recent union has been revealed by the latter's advisors at Mesa Global.
 
Maybe they wanted the brand, it's got a lot of exposure.

Why pay money for a name associated with a tremendous failure though? Almost no one remembers that glory days of the Ouya. The console was shit from day one and it never got much better.
 
I still dont even know how to pronounce "Ouya"

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