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Researchers from the Pew Research Center say that Americans do not trust sharing person information with social media companies compared to things like retail loyalty programs and health services websites.
According to the study, 54 percent of American adults polled found the prospect of security cameras in their workplace capable of tracking employee performance and attendance with facial recognition technology and stockpiled footage “acceptable,” compared to 51 percent who said it was “not acceptable” to give up personal information in exchange for free use of a social media platform, which would use the data to target users with ads.
According to the study, 54 percent of American adults polled found the prospect of security cameras in their workplace capable of tracking employee performance and attendance with facial recognition technology and stockpiled footage “acceptable,” compared to 51 percent who said it was “not acceptable” to give up personal information in exchange for free use of a social media platform, which would use the data to target users with ads.
